HOUR-B

South Korea’s leading DIgital marketing agency for PC, mobile and console games

In partnership with KOREAN GAME PRESS & Naver Games

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Localisation

✍🏻

Media Buys

🎬

KoL Collaboration

🚀

Community Management

❤️

CS Support

👨🏻‍💻

Events

🎮

Paid AD

💡

Localisation ✍🏻 Media Buys 🎬 KoL Collaboration 🚀 Community Management ❤️ CS Support 👨🏻‍💻 Events 🎮 Paid AD 💡

Anime-style character with pink and purple hair, sitting at a table with a hot cup of coffee, in a cozy, Christmas-decorated indoor setting. Snow outside the window, Christmas lights, and a snowman ornament on the table. Text reads 'Coffee Talk Tokyo' and has Korean writing at the bottom.

We are a leading digital marketing agency specialising in gaming, delivering user acquisition, KOL partnerships, and Galaxy Store publishing support for AAA and indie titles.

Backed by a team of gaming marketing specialists, we help global publishers grow sustainably in Korea.

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3D stylized letter Z with green and black colors
Pixel art image of a green frog with a gray background.

Not a regular digital marketing agency.
HOUR-B IS Built for gaming marketing.

Official Naver Game Partner

As an official Naver Game Partner, we help games gain trusted visibility on South Korea’s largest discovery platform. Our press stories are regularly featured within the Naver Game news section, reaching a highly engaged audience.

GAME MARKETING SPECIALIST

We partner with carefully selected mid to top-tier influencers across platforms and genres, working only with creators who meet our content standards to deliver consistent quality and engagement.

Curated KOL Collaborations

With over a decade of experience working with Korean gaming media and influencers, we deliver trusted, engaging content alongside strategic UA support, paid marketing, and publishing services for the Korean market.

Influencer Partnership

We collaborate with leading gaming influencers across indie and AAA titles to deliver high-impact creator content that supports user acquisition and brand awareness.We provide end-to-end support, from pitching to monitoring and review

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👩🏻‍💻 SERVICES

We deliver end-to-end marketing and press services for global game publishers expanding into the Korean market.

📢 Important notice: The South Korean government has recently introduced new regulatory requirements for foreign game companies operating in Korea. Publishers with a significant local user base or substantial revenue may be required to appoint a local representative in Korea in accordance with local regulations.

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💡We can support publishers by acting as a local operational point of contact in Korea, assisting with platform coordination, local communication, customer support handling, and compliance-aligned market operations.


More questions? Drop us a line ✉︎

  • South Korean government has introduced strengthened regulatory requirements for foreign game companies operating in the market. Publishers with a significant Korean user base (around 100,000 users or more) or substantial local revenue are now required to appoint a local representative in Korea.

    We support publishers in meeting these compliance requirements by providing on-the-ground operational support, local communication, platform coordination, and ongoing market management aligned with Korean regulations.

  • We deliver end-to-end UA support in Korea, managing ad setup, creative testing, and performance optimisation across Naver, Daum and Kakao, Meta, TikTok, and key gaming platforms.

  • We manage everything from gaming influencer sourcing to campaign activation and performance tracking. Our team works across all major Korean platforms, including Naver, YouTube, Daum and Kakao, Chzzk, and leading gaming forums to connect your game with creators who deliver real reach, engagement, and player growth.

  • We offer a fully managed service for Naver Blog and Naver Game Lounge, from creating official accounts to producing weekly content. This helps your game become a trusted brand on Naver and strengthens visibility on South Korea’s largest search and social portal.

  • We partner with Korean Gaming Press for press release localisation and distribution, while managing all sponsored articles and advertorials in-house across major and niche Korean gaming platforms.

  • At HOUR-B, we provide full-service Galaxy Store marketing and localisation support for the Korean market. Working through a client-owned account, we manage Korean localisation, Naver outreach, influencer collaborations, storefront optimisation, and event-based user re-engagement to maximise visibility and performance.

  • From gaming monitors to the latest consoles, we work with trusted tech-specialised influencers in Korea to showcase your latest hardware through credible, hands-on reviews that influence purchase decisions and drive sales.

INTERESTED IN WORKING WITH US?

We’d love to hear from you, and you can expect a response within 24 hours. While we work with games of all sizes, we may not be able to support every title if it is not well aligned with our services or platforms.

There is no one-size-fits-all package. Every proposal is tailored to your campaign goals, timeline, and budget.

Important note 💡

📝A new Korean regulation requires foreign companies with a large local user base to appoint a local representative in Korea.

💔 We may occasionally decline titles that we feel are not the right fit for our service or audience.

❌ We are unable to support iGaming or content that does not meet regulatory requirements.

✅ All services are provided in line with South Korean regulations, including GRAC requirements.

📰 While we always do our very best to secure media coverage and placements, we kindly note that media exposure cannot be guaranteed.